Set goals for the year for creating and distributing content via an email campaign if you have not done it yet. Seek feedback from your entire organization to determine how your content creation efforts this year can best support your sales team. MEET RANKTRACKER THE ALL-IN-ONE PLATFORM FOR EFFECTIVE SEO Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, cause I've got just the thing to help. Presenting the Ranktracker all-in-one platform for effective SEO We have finally opened registration to Ranktracker absolutely free!

CREATE A FREE ACCOUNT Or Sign in using your Industry Email List credentials After establishing your tactical goals, broaden your thinking by compiling a list of expectations for your content team and its outcomes. Are there any extra goals you want to achieve in terms of attracting potential customers through this channel? Try to use the new content format. For help with writing, you can visit professional writing services review and essay reviews websites 3. Refresh your image When was the last time you changed the look of your website, the format of your content, or the frequency of your email blasts? If the design and method of submitting content appear to be out of date, it is time to update your brand’s image in the eyes of the customers. 4. Deliver high-quality information Check that the email text meets nine important criteria. It has to be: Easy to understand. If you offer to buy a tour card, a tennis set, or a website SEO promotion service, write about it right away but not at the end of the message. If you have difficulties with structuring your content or writing, seek assistance from an essay review website such as Trust My Paper; Persuasive. Use arguments to support your offer; Appealing. Include some infographics and pictures in the text, and visually design it so that the letters are easy to read; Structured. Subheadings, paragraph breaks, and lists will all help the reader understand the information that is important to convey; Emotional and lively; Adapted for various devices. Many people read email on their mobile phones, and you should consider this point. Make CTA buttons visible separately for desktop and mobile versions of the letter, and use a font that is not too large; Useful.



Provide readers with vital information; Include a call to action (CTA). It does not have to be a buy or order request. Invite the reader to visit your website or blog, read a new article, see new news, or ask a question/consult. 5. Choose the right time Before you start a new emailing campaign, you should determine who you will send your emails to – B2B or B2C. B2B emailing can take place on workdays and during working hours. When it comes to B2C, marketing letters can be sent any time of the day. Herewith, you should not go overboard with the frequency of distribution. If it is possible to send two or even three letters per week to B2C clients, the maximum for B2B recipients is one letter per week.